• Keep Passing on the Pink Pill: DON’T “Get Addyi Now”!Keep Passing on the Pink Pill: DON’T “Get Addyi Now”!
    By Abby Miller and Susan K. Flinn What do you do when your product isn’t popular and sales have slumped? Gin up an advertising campaign to convince consumers that they absolutely have to have what you’re selling. Flibanserin (brand name “Addyi”) is the first drug approved by the Food and Drug Administration (FDA) to treat so-called “Hypoactive Sexual Desire Disorder” ...